Increase Market Share
CBIG offers truly outstanding resources to help your organization create a successful strategy for growth and increased market share with CBIG Marketing™ analytics and CBIG Competitive™ Intelligence services. Developed to have a substantive impact on your business, these services allow your organization to tap into our marketing analysts’ years of data science expertise and hard-won wisdom acquired from extensive work on the client side of the equation.
CBIG helps your firm develop a marketing analytics program within a sustainable, data-driven environment, but our work doesn’t stop there. We provide ongoing service and support to promote better performance, efficiency and more agile, proactive responses to changing market forces.
With CBIG Marketing™, enterprises can now more precisely calculate customer sentiment, correctly spot new trends, or use data-centric research to increase brand or product awareness on a continuing basis.
CBIG Competitive™ is giving forward-thinking companies the ability to develop quicker, more effective strategies to gain and maintain a competitive edge over their competition.
- Research Analytics to evaluate competitor products, next-generation rollouts, product specifications, and service offerings;
- Comparative Sales Analytics that target and benchmark pricing structures, product introductions, promotional activities, and sales structures;
- Benchmark tools to measure manufacturing/cost structures, distribution channels, and supply chain business processes.